The ingredients for creating a successful social media campaign

Apparently, it’s Weetabix and Heinz beans!   Over the last few years, there’s been a rise in the number of brands opting for a more ‘human’ approach to their social media marketing. You’ll have certainly seen this happening yourself – brands like Aldi and KFC have been the pioneers of more humour-focused, casual social approaches […]

How to strategically build your social media following

Building a qualified social media following feels a bit like a dark art for many. As a digital marketing agency we get it all the time: ‘can you get me 10,000 followers?’  Of course this is appealing to everyone who has an interest in growing or maximising their online presence – but it’s important to […]